Getting users to pay for your app is an art and a science. Let’s look at the current state of pricing strategies and different approaches to free trials. I’ll share some of the most recent market trends and share real-world lessons from successful apps. You’ll gain insights into current market trends and how user behavior is shaping monetization tactics. Whether you’re launching a new app or optimizing an existing one, this talk will provide actionable takeaways to help you price with confidence.